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Clinical Marketing Manager General Surgery

  • Seoul, Seoul, Korea
  • Not Remote
  • Marketing
  • JOB7650

Company Description

회사 설명

Intuitive는 당사의 사명을 중심으로 결집되어 있습니다. 우리는 최소 침습 치료가 삶을 향상시키는 치료라고 믿습니다. 독창성과 지능적 기술을 통해 제약 없이 의사들이 치유할 수 있는 잠재력을 확장합니다.

로봇 보조 수술의 선구자이자 시장 리더로서, 우리는 포용적이고 다양한 팀을 육성하고 의미있는 변화를 이루기 위해 최선을 다합니다. 당사는 25년 넘게 전 세계의 병원 및 의료팀과 협력하여 가장 어려운 의료 문제를 해결하고 현재 가능한 것들을 더 발전시키는 데 도움이 되고자 노력해왔습니다.

Intuitive는 다양한 배경을 가진 위대한 사람들의 노력에 의해 구축되었습니다. 우리는 훌륭한 아이디어가 어디에서나 나올 수 있다고 믿습니다. 우리는 사고의 다양성과 상호 존중을 기반으로 하는 포용적인 문화를 조성하기 위해 노력합니다. 우리는 포용성을 가지고 리드하고 팀원들이 가장 진실한 자아의 모습으로 최선을 다할 수 있도록 권한을 부여합니다.

의미있는 변화를 이루고자 하는 열정적인 사람들이 우리의 문화를 선도합니다. 당사 팀원들은 정직성에 기반을 두고 있으며, 배울 수 있는 강력한 역량과 일을 완수할 수 있는 에너지를 가지고 있으며, 다양한 실제 경험으로 우리가 새로운 방식으로 사고할 수 있도록 돕습니다. 우리는 팀원들의 장기적인 성장을 지원하기 위해 팀원들에게 적극적으로 투자하여 이들이 우리의 사명을 계속 발전시키고 최고의 잠재력을 발휘할 수 있도록 합니다.

의료 전문가와 그들의 환자로 구성된 글로벌 커뮤니티를 위한 큰 도약을 향해 최선을 다하고 있는 팀에 합류하십시오. 함께 최소 침습 치료의 세계를 발전시켜 나갑시다.

Job Description

Primary Function of Position

Develop, lead, and implement marketing plan, key programs, and support to drive procedure adoption of da Vinci® Surgery amongst targeted specialties such as gynecology, colorectal, ENT, thoracic and general surgery.

Roles and Responsibilities

  • Develop and lead the strategy in increasing da Vinci® surgery adoption in given surgical specialties.
  • Lead the execution of the strategy with sales departments and enabling functions.
  • KPI set up and management for the effective monitoring of the strategy execution.
  • Develop dV surgeon champions, Key Opinion Leaders (KOL), and specialty society leaders the capabilities to present, teach, and articulate the surgeon and patient value of dV procedures
  • Support and collaborate with sales team on their commercial peer to peer events, KOL/Society speaking engagements, and dV case observation proctors/teachers
  • Develop and implement Intuitive’s presence at key specialty conferences, including robotics symposia, post graduate (PG) courses, live surgical broadcasts, booth presence, and promotion.
  • Work with Training department to identify and support the development of new training programs to meet our procedure adoption goals. Work with key surgeon champions to develop and implement leading da Vinci® surgery education programs and symposia to drive competency and utilization of da Vinci® Surgery.
  • Develop and implement live surgical broadcasts and webinars to educate and promote da Vinci® Surgery for target specialty procedures.  Work with webcast company and marketing communications to promote clinical education event amongst target surgeons and patient audiences.
  • Work closely with specialty surgeons and product development to define marketing and product requirements for new products needed to further enable key procedures and drive procedure adoption.
  • Develop strategy, content, and support for surgeon/hospital marketing programs designed to drive patients to da Vinci® surgeons’ practices (e.g., patient education and referring physician seminars).
  • Work closely with e-marketing and marketing communication groups to optimize specialty content on and marketing of davincisurgery.com (Intuitive’s patient-facing website) and on davincisurgeon.com (Intuitive’s online surgeon community).
  • Work closely with clinical affairs to develop and implement strategy that will support specialty procedure adoption goals.
  • Lead field communications to launch new procedures and promote key marketing programs to maximize impact on targeted procedure growth.
  • Train new sales hires on marketing strategy, surgeon targeting, procedure positioning, sales support, and key marketing programs to drive their procedure business.
  • Develop and update sales support for assigned procedures and marketing programs.  Launch new products, marketing programs and sales support at Intuitive sales meetings.

Qualifications

Core Competencies, Skills and Experience Requirements:

  • +5 years of Sales and marketing experiences in the medical device industry 
  • Understanding the surgery related business dynamics is highly preferred
  • Understanding Operating room environment is highly preferred
  • Understanding health-care system is highly preferred
  • Experienced in developing a strategy and tactics following with executions and monitoring
  • Understanding the basic concept of business planning – Segmentation, Targeting, Positioning and Strategy&execution
  • Experienced in project leads
  • Relevant leadership capabilities – strategic thinking, result driven, action oriented, learning agility, awareness, problem solving and collaboration
  • Passion and positiveness
  • Good story teller
  • Verbal and written English skill

Education and Training Requirements:

  • Bachelor’s degree required (Majored in Marketing, Bio-Medical/Mechanical Engineering, or related field)
  • MBA or other advanced degree preferred

Additional Information

Intuitive는 고용 기회 균등 고용주입니다. 당사는 인종, 성별, 임신 여부, 성적 지향, 성 정체성, 출신 국가, 피부색, 연령, 종교, 국가 보훈 대상자, 장애 여부, 유전 정보 또는 연방, 주 또는 현지 관련 법률에 따라 보호받는 기타 모든 지위에 관계없이 자격을 갖춘 모든 지원자 및 직원에게 동등한 고용 기회를 제공하며 모든 유형의 차별과 괴롭힘을 금지합니다.

당사는 기회 균등법에 따라 범죄 및 유죄 판결 기록이 있는 고용 자격을 갖춘 지원자를 고려할 것입니다.

Shift: Day
Travel: 50% of the time

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